We help our clients understand and navigate the use of immersive technologies.
We are Optimance XR
We help you create compelling immersive experiences
We specialise in Extended Reality – comprising Virtual Reality, Augmented Reality, Mixed Reality and Spatial Computing
We offer strategy, design, content development and device management capabilities
We have a track record of developing effective training and brand activation solutions
EXPERTISE

Virtual Reality
Interactive experience and VR live action production for deployment into the latest consumer and enterprise headsets.

Augmented Reality
Immersive AR application development for mobile, tablet and wearable spatial computing experiences.

Spatial Computing
Spatial solutions and real-time 3D creation for integrated deployment across all devices, including Apple VisionPro and Meta.
See our Portfolio
SERVICES
We provide a full-service consultancy, content studio and development house to manage your projects.
Strategy
We help you through research, discovery, business casing, and focusing on the right concept and experience.
Create
We develop the idea to reality, from content generation to prototyping and application development.
Manage
We help you deploy, then manage your assets, devices and measure your success for optimisation.
Trusted by our clients






CAPABILITIES
Our team have worked in XR for over 10 years, delivering customer-focused and results-based outcomes across industries.
Real life action with real life decisions
We use state of the art cameras and film scenes in real-life to re-create training scenarios for a consistent experience.
Scalable development and deployment for businesses to easily deliver OH&S training across teams and working environments.
Partnering with CenarioVR, a world leading VR authoring tool, we can make these experiences interactive and integrate with a range of LMS.
Bring your object, equipment and machinery to life
We use augmented reality technology to visualise complex and sophisticated machinery in 3D to accuracy and scale.
Add interactive elements, including hotspots, graphics, audio, images and video.
Deploy and interact with the models using web, mobile, tablet or headsets (with pass-through).
Scan and digitise your assets for virtual operations
We help you develop digital twins of your assets through various scanning technologies (LiDAR, Photogrammetry) and create or enhance 3D models for virtual environments.
Deploy through our application – available for iOS and Apple VisionPro, or via web.
Our industry work extends from AEC (Architectural, Engineering and Construction) to Defence, Healthcare and Retail.
XR TRAINING
Using XR to support learning increases productivity, learning outcomes and drive higher retention.
75
Reduction in cost
Improved learning outcomes
CAPABILITIES
Brand and Event Activation
We work with brands to bring innovative and immersive experiences for customers at staged events, trade shows and onsite activations. We help develop, deploy and provide support through the entire campaign.




CAPABILITIES
VR Camera + Apple VisionPro Hire
We offer rental options for our Insta360 Pro2 camera for your VR shoot, or we can cost effectively shoot the scene for you with our crew. Our shoot-ready camera kit includes the camera, spare batteries, charger, Farsight transmitter/receiver and media cards.
Our Apple VisionPro headset is also available on a limited basis for demonstrations and activations.
Contact us for availability or production requirements.
Experience immersive technology
Talk to us about trying our range of headsets and applications.
How we work
We’re passionate creative technologists who can help you harness the full potential of immersive and spatial technologies to create engaging experiences.
Ideate
Collaborative ideas and opportunity exploration using design thinking as a foundation to explore, conceptualise and refine XR projects.
01
Develop
Agile XR development across our integrated engineering, art and production teams, with strong project governance on milestones and deliverables.
02
Deploy
Managed services deployment including enterprise XR device management platforms across VR and AR devices and headsets as well as web/mobile integrated solutions.
03
Key technology partners





